Market Research Analysts and Marketing Specialists Salary in Scranton--Wilkes-Barre, PA
SOC 13-1161 · Metropolitan Area · 2024 BLS OEWS
The median salary for a Market Research Analysts and Marketing Specialists in Scranton--Wilkes-Barre, PA is $60,820 per year as of 2024. That works out to roughly $29.24 per hour. This is 21% below the national median of $76,950. 840 people work as Market Research Analysts and Marketing Specialists in Scranton--Wilkes-Barre, PA. Wages have grown 16% since 2014, when the median was $52,510.
Median Annual Salary
$60,820
Mean Annual
$64,570
Median Hourly
$29.24
Total Employed
840
Location Quotient
0.59
Less common here
Salary Distribution
How This Compares
Scranton--Wilkes-Barre, PA
$60,820
this metro
Pennsylvania
$65,190
you earn -7% vs state
United States
$76,950
you earn -21% vs US
Salary Trend
View data table
| Year | Median Annual |
|---|---|
| 2024 | $60,820 |
| 2023 | $55,400 |
| 2022 | $52,030 |
| 2021 | $57,820 |
| 2020 | $56,910 |
| 2019 | $54,260 |
| 2018 | $51,350 |
| 2017 | $52,950 |
| 2016 | $51,090 |
| 2015 | $53,750 |
| 2014 | $52,510 |
Related Business and Financial Operations Occupations Jobs in Scranton--Wilkes-Barre, PA
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| Personal Financial Advisors | $101,810 |
| Management Analysts | $89,860 |
| Project Management Specialists | $88,600 |
| Credit Analysts | $77,670 |
| Financial and Investment Analysts | $77,280 |
| Claims Adjusters, Examiners, and Investigators | $75,420 |