WageDepth

Market Research Analysts and Marketing Specialists Salary in Sacramento-Roseville-Folsom, CA

SOC 13-1161 · Metropolitan Area · 2024 BLS OEWS

The median salary for a Market Research Analysts and Marketing Specialists in Sacramento-Roseville-Folsom, CA is $79,440 per year as of 2024. That works out to roughly $38.19 per hour. This is 3% above the national median of $76,950. 3,680 people work as Market Research Analysts and Marketing Specialists in Sacramento-Roseville-Folsom, CA. Wages have grown 18% since 2014, when the median was $67,320.

Median Annual Salary

$79,440

Mean Annual

$89,290

Median Hourly

$38.19

Total Employed

3,680

Location Quotient

0.62

Less common here

Salary Distribution

$46k
10th
$60k
25th
$79k
Median
$106k
75th
$144k
90th

How This Compares

Sacramento-Roseville-Folsom, CA

$79,440

this metro

California

$92,770

you earn -14% vs state

United States

$76,950

you earn +3% vs US

Salary Trend

View data table
Year Median Annual
2024 $79,440
2023 $75,450
2022 $70,030
2021 $63,410
2020 $69,370
2019 $63,630
2018 $60,360
2017 $60,050
2016 $60,510
2015 $66,870
2014 $67,320

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