Market Research Analysts and Marketing Specialists Salary in Columbia, SC
SOC 13-1161 · Metropolitan Area · 2024 BLS OEWS
The median salary for a Market Research Analysts and Marketing Specialists in Columbia, SC is $64,440 per year as of 2024. That works out to roughly $30.98 per hour. This is 16% below the national median of $76,950. 1,500 people work as Market Research Analysts and Marketing Specialists in Columbia, SC. Wages have grown 30% since 2014, when the median was $49,660.
Median Annual Salary
$64,440
Mean Annual
$75,920
Median Hourly
$30.98
Total Employed
1,500
Location Quotient
0.70
Less common here
Salary Distribution
How This Compares
Columbia, SC
$64,440
this metro
South Carolina
$66,110
you earn -3% vs state
United States
$76,950
you earn -16% vs US
Salary Trend
View data table
| Year | Median Annual |
|---|---|
| 2024 | $64,440 |
| 2023 | $59,430 |
| 2022 | $57,210 |
| 2021 | $49,490 |
| 2020 | $50,420 |
| 2019 | $51,980 |
| 2018 | $55,270 |
| 2017 | $57,920 |
| 2016 | $56,190 |
| 2015 | $51,830 |
| 2014 | $49,660 |
Related Business and Financial Operations Occupations Jobs in Columbia, SC
Other occupations in the same group, sorted by salary.
| Personal Financial Advisors | $100,330 |
| Project Management Specialists | $85,580 |
| Financial and Investment Analysts | $84,390 |
| Management Analysts | $82,610 |
| Budget Analysts | $82,220 |
| Financial Risk Specialists | $81,470 |