WageDepth

Market Research Analysts and Marketing Specialists Salary in California

SOC 13-1161 · State · 2024 BLS OEWS

The median salary for a Market Research Analysts and Marketing Specialists in California is $92,770 per year as of 2024. That works out to roughly $44.60 per hour. This is 21% above the national median of $76,950. 108,460 people work as Market Research Analysts and Marketing Specialists in California. Wages have grown 32% since 2014, when the median was $70,030.

Median Annual Salary

$92,770

Mean Annual

$106,780

Median Hourly

$44.60

Total Employed

108,460

Location Quotient

1.08

Average concentration

Salary Distribution

$48k
10th
$64k
25th
$93k
Median
$135k
75th
$178k
90th

How This Compares

California

$92,770

this metro

United States

$76,950

you earn +21% vs US

Salary Trend

View data table
Year Median Annual
2024 $92,770
2023 $83,090
2022 $76,230
2021 $77,050
2020 $73,610
2019 $70,620
2018 $68,770
2017 $70,030
2016 $70,070
2015 $71,770
2014 $70,030

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